Breaking the Ice with Tacos and Lending
In a creative twist, a business card for NEXA Lending catches attention not with traditional finance jargon, but with a question: 'Do you like tacos?' This refreshing approach aims to break the ice with potential clients who might be a part of the 98% who follow but don't engage. The vibrant design showcases a taco illustration alongside doodles of houses, merging casual and professional tones seamlessly.
This innovative outreach is the brainchild of Jonathan Leidel, a Producing Branch Manager at NEXA Lending, whose contact details are prominently displayed alongside the playful queries. With a blend of humor and warmth, this card goes beyond the conventional, inviting interaction by instigating curiosity, and perhaps, a desire for both tacos and financial advice. It's a smart move in blending relatability with professional services.


